The buzz in Prem’s exciting exhibit comes with ongoing success working with the San Francisco Art Exchange (SFAE). According to the celebrated collector, working with the SFAE has remained an important component of this and many other rock-based exhibitions. “I value the opportunity to work with SFAE owners and directors Jim Hartley and Theron Kabrich,” Prem recently stated. “We’ve done 40 plus exhibitions together over 18 years. SFAE was the first gallery in the world to showcase the music photography genre and is probably the most successful outlet for celebrity photography.” Raj Prem explained that the Beatles are only one of many exhibitions he has facilitated with the SFAE over the years: “Jointly we’ve co-produced several exhibitions of top UK and US photographers, including Robert Freeman, Iain MacMillan, Terry O’Neill and Dominique Tarle .” For Prem, the 50 year Beatles anniversary showcase aims to not only stimulate original fans about their musical heroes, but also deliver to younger fans direct access into what rock and roll stands up for.
Demand for all things Beatles helped Raj Prem’s decision, with an upfront goal with the exhibition to give fans who already have a comprehensive understanding of the band something new and exciting. This prompted him to find a series of rarely seen photographs from the group’s most important years in the 1960s. The Beatles photography exhibition aims to recreate what fans originally felt over 50 years ago.
Rock and roll showcaser Raj Prem discusses his release of a new collection of rare and mostly unseen photographs of society’s favorite pop group: The Beatles. The exhibition follows another major milestone for these legends of rock and roll – over 50 years since the band’s first iconic showing on the Ed Sullivan Show in the United States. As BeatleMania lifted the group into the international spotlight, the impulse to get more access into the Beatles’ lives behind the show grew like a wildfire. The public wanted a look into all aspects of their lives. Legendary photographer Robert Freeman helped make this wish a reality through personal access into the Beatles’ lives and showcasing them in many of the most iconic shots in the history of the celebrated foursome.
Rock and roll memorabilia curator, Raj Prem, has announced the release of a new series of rare and mostly unseen photographs of everyone’s favorite Fab Four: The Beatles. The exhibition comes on the heels of another major milestone for these legends of rock and roll – over 50 years since the band’s first iconic concert and appearance on the Ed Sullivan Show in the United States. As BeatleMania continued to skyrocket the group into the international spotlight, the desire to get more access into the Beatles’ lives behind the stage grew exponentially. Fans wanted a look into all aspects of their favorite rock stars and get a peak into the private lives. Legends like photographer Robert Freeman helped make this fan wish come true by getting intimate access into the Beatles’ world and showcasing them with some of the most iconic pictures in the history of rock.